Addi
As an advisor for Addi, I played a key role in shaping the product, business strategy, and market approach for this innovative AI audio generator. From concept to execution, I helped define Addi’s positioning, ensuring a seamless and intuitive user experience while making high-quality audio advertising more accessible and scalable. I led the design of the brand, UX/UI, website, video production, and creation of additional marketing materials. Alongside their team, we crafted a compelling visual and messaging framework that resonates with advertisers, media teams, and creators. My strategic guidance helped establish Addi as a game-changing solution for brands looking to create professional audio ads in seconds—without the need for studios, voice actors, or complex production processes.