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Measuring the True Value of Audience Engagement Across Digital Media

The success of your digital marketing initiatives can be easily measured by engagement. The...

But Why, Oh Why A Half Marathon?

On a dreary day last week, Allie caught me in one of those mid-day...

Why Email? Why Not?

A dirty little secret: most of my blog posts begin as questions someone asked....

Wear One Garment 30 Ways with HIPKNOTIES

Heading toward summer, we’re always watching for that perfect day-to-night look. Finding a single...

Kansas City Fashion Week: Mayor’s Night Gallery

Kansas City Fashion Week came and went in a whirlwind of awesome. Fabulous clothing,...

3 Easy Steps for Unbeatable Content Archives

Content archives play hugely beneficial roles in keeping traffic rolling through your site and...

Kansas City Fashion Week: ULTA Beauty Giveaway

Kansas City Fashion Week often extends well beyond on the runway. Before the final...

Common Era boutique photo shoot

Take a peek at the display behind the counter at Common Era and you’ll realize, immediately,...

Kansas City Fashion Week: Whitney Rorah Spotlight + Win Two Tickets!

Only two days and counting until we kick off Kansas City Fashion Week —...

4 Tips for Creating Relevant Content

Plenty of times, we’ve talked about content relevance being a key factor in achieving...